Harley-Davidson has revealed new details about its upcoming 2027 Sprint model, an entry-level motorcycle designed to broaden the brand's appeal. However, the initial target price announced by former CEO Jochen Zeitz is no longer achievable.
According to a recent report on Motorcycle.com, the Sprint will not reach the sub-$6,000 price point that was originally projected. Instead, Harley-Davidson's "Back to the Bricks" business plan sets a new target price of under $10,000. While technically still lower than $10,000, this represents a significant increase from the initial estimate. The change likely reflects a number of factors, including evolving market conditions and tariff uncertainties, according to Motorcycle.com.
The "Back to the Bricks" plan also involves the reintroduction of the Evolution Sportster, with a target price around $10,000. Harley-Davidson will likely aim to create a sufficient price difference between the Sprint and the Sportster.
While specific details remain limited, a teaser image suggests the Sprint will not feature a V-Twin engine. Motorcycle.com reports that the engine appears similar to the oil-cooled 440cc single developed with Hero MotoCorp for the X440. Harley-Davidson has only confirmed that the engine will be oil-cooled.
The Hero X440, launched in India in 2023, features a 440cc single-cylinder engine. Hero also produces the X440T variant, featuring a sportier tail, ride-by-wire throttle, and switchable traction control.
Motorcycle.com notes visual similarities between the Sprint and the X440, including a similar trellis frame. However, the Sprint appears to have a lower subframe, resulting in a lower seat height than the X440's 31.7 inches. The Sprint's design suggests a more cruiser-oriented riding position compared to the X440's naked standard style.
While the engine in the teaser image shares visual cues with the X440's engine, it's unclear if there are any internal modifications. The X440 engine has a 79.6 mm bore and an 88.04 mm stroke, with a 9.5:1 compression ratio. Hero claims a peak output of 27 hp and 28 lb-ft of torque, positioning it between the Royal Enfield Classic 350 and Guerrilla 450 in terms of performance.
Harley-Davidson is positioning the Sprint as an entry-level motorcycle, potentially replacing the QJ Motors-built X350 in its Riding Academy program. The Sprint is also intended to be a platform for customization, aligning with the "Back to the Bricks" plan's emphasis on personalization. According to Motorcycle.com, Harley-Davidson is still evaluating production strategies for the Sprint, a decision that will impact the final MSRP. Formal details are expected to be released in the fall.
